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Sales is the bread and butter of any business. According to the U.S. Bureau of Labor Statistics (BLS), 48% of businesses fail within the first five years. That’s shocking! One of the main reasons for this is low revenue and profits. Businesses that succeed in the long term invest in sales and marketing. However, sales … Read more
Sales and marketing are crucial functions of any business. They determine how much and how often money flows into a business. Without money coming in, a business is as good as dead. For this reason, companies — big and small — pour substantial resources into these functions to ensure constant and flourishing revenue flows. The … Read more